FRAMEWORK
Insights. Ideas. Inspiration.
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The Art of Analytics: Essential Website Metrics Every Artist Should Monitor
Unlock the potential of your online presence as an artist with website analytics. Learn how to navigate key metrics to tailor your marketing strategies, refine your artistic vision, and connect meaningfully with your audience.
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Communication Outreach: Your Artist Newsletter Platform
Discover the ideal platform for your artist newsletter from Mailchimp to Flodesk to integrated solutions like Squarespace and Shopify. Learn how to evaluate features, pricing, and usability to enhance your artist communication outreach effectively.
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Introduction to The Art of Writing About Your Art
Unlock the potential of written communication in the art world from artist statements, artwork descriptions, and website content. Explore how effective writing enhances your ability to engage with your audience, promote your work, and navigate various opportunities in the art industry.
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Art Marketing Fundamentals Every Artist Should Know
Master the fundamentals of art marketing and learn key terms from brand identity, target audience, analytics, and more to create effective strategies and succeed in the competitive art market.
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Artists' Guide to Setting SMART Goals
Discover the importance of SMART goals for artists, and learn how to set specific, measurable, achievable, relevant, and time-bound objectives to enhance your online presence.
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You've Got Mail: Content Strategies For Your Artist Newsletter
Explore the essential content strategies for your artist newsletter from showcasing new artwork to offering behind-the-scenes glimpses and exclusive offers, learn how to foster authentic connections and advance your career.
